6 SIMPLE WAYS TO GROW YOUR INSTAGRAM
So you want to increase your following on Instagram? With millions of users posting beautiful photos it's definitely my favorite social media outlet and well-loved by others. Having a large follower means more views on your blog (or sales for your business) and therefore more opportunities for sponsorship and collaboration with other bloggers.
So, how does one obtain thousands of followers? Well, today I'm sharing 10 easy tips that will help you grow your Instagram following!
1. CREATE A COHESIVE FEED
Before you do anything, you should decide on an overall aesthetic and theme. You can view my feed here for example. I use the sample filters and follow the seasons, but have my own aesthetic that you can identify with my blog. I use the VSCO App to edit my photos and highly recommend using it if you're not currently using a photo editor.
2. LIKE PHOTOS WITHIN YOUR NICHE
Right after I started my blog, I created my Instagram feed and quickly built up 4,000 followers within the first 2 months. I did this by literally spending hours liking other people's photos throughout the day. I created a list of relevant, yet highly used, hashtags (#Coffee, #Brunch, etc.) and would like each photos that had been posted within 1-2 minutes under those tags. It also helps if you go to someone's feed, like a few photos and leave some genuine comments. By liking other people's photos, you're getting your name out there and driving people straight to your Instagram feed. You can also view the followers of your favorite Instagrammers or the people who comment on your favorite IG feeds and like their photos as well (since not everyone uses hashtags). This is the best way to grow your Instagram feed FAST. Remember, be authentic and avoid spamming.
3. ENGAGE WITH FANS
If someone comments on your photo, respond back! Engage with your fans and consider liking some of their photos and commenting on their work - even if you don't follow them - it will help strengthen your brand and build loyal fans. They may even tell their friends to follow you!
4. CREATE A HASHTAG
Build your own community within Instagram with a unique hashtag! All you have to do is create your own hashtag, use it and then encourage others to use it when they post. Many big Instagrammers do this, for example VSCO uses #vscocam and A Beautiful Mess uses #ABMLifeIsColor, #ABDLifeIsBeautiful and more - millions of people now share photos with these hashtags. Once people start using your hashtag, you can ask to feature their beautiful content on your feed, which will further build your brand, following and content library.
5. GEOTAG YOUR PHOTOS
Remember that really cool restaurant you ate brunch at? Well, when you're ready to post the photo you took of your eggs benedict and mimosa, use a GEOTAG! Other people will who have used (or later on use) the same geotag will potentially see your photo and discover your Instagram feed!
Reach out to other Instagrammers or bloggers and ask to collaborate. It might sound scary, but you'd be surprised how many other bloggers or brands are in the same boat as you! Work together to host contests or take over each other's feeds! If you live in the same area, meet up for coffee and then share photos, tagging each other, on your feeds. Be creative and make it fun!
BONUS: hashtag your photos with #PSBlog for a change to be featured on my Instagram feed! You can also email me directly at firstname.lastname@example.org if you're interested in collaborating or have additional questions regarding this post.